Time and again, studies show that one of the weakest parts of the sales process is prospecting. Not only do sales professionals hate to do it; but it also yields low success rates. So finding and using a process to increase success rates is important – because most companies can’t succeed if they can’t prospect.
Once mapped against the concept of using consistent processes, prospecting not only becomes easier, it also yields higher results. We have developed a process that increases acceptance rates for those important first conversations by 14% to 25% - and it uses concepts you already know work. We just use them consistently – and better.