Pittsburgh startups may nail the tech but 'underestimate the difficulty' in selling

The Pittsburgh-Post Gazette talks about the sales challenges facing executives of companies large & small, and how some have chosen the 360-degree Sales MMachine MMasterclass to meet their challenge. Includes interviews with CMU, University of Pittsburgh, PLSG and participants in the program.

Read it here: Pittsburgh startups may nail the tech but 'underestimate the difficulty' in selling

Consistency & Repeatability Yields Large Gains When Prospecting

Time and again, studies show that one of the weakest parts of the sales process is prospecting.  Not only do sales professionals hate to do it; but it also yields low success rates.  So finding and using a process to increase success rates is important – because most companies can’t succeed if they can’t prospect.

 

Once mapped against the concept of using consistent processes, prospecting not only becomes easier, it also yields higher results.  We have developed a process that increases acceptance rates for those important first conversations by 14% to 25% - and it uses concepts you already know work.  We just use them consistently – and better.